An innovative widget that offsets gamers carbon footprints in real time by calculating emissions based on device usage and enabling offsets through a carbon capture program. Developed with open code, it blends racing game aesthetics with environmental impact, driving real-world change while addressing virtual carbon issues.

credits
Agency — VML Spain
Creative Directors — Denon Oliveira / Frederico Teixeira / Fabio Ozório
Copywriters — Alair Erlon
Art Directors — Leonardo Carvalho

recognitions
★ El Ojo — Bronze El Ojo Sports