In a world with much more "I don't like" than "how cool", the salvation of the brews is born. Lush with distinctive fruits, it can be cultivated everywhere. At home, at the bar, at the barbecue, at the football game. Wherever possible, it's the pé de mé. Calcidis Pure Malt, the beer, the legend, the true brew.

credits
Agency — VMLY&R Brazil
Creative Director — Fernando Drudi
Copywriter — Luis Mesquita

recognitions
★ CCSP — Anuário Film 2020